Building Your Brand

Brand building is one of the foundations of PNSA .  Peggy guides session participants through an exploration of the principals of creating an iconic brand, great moves and missteps by some of the big brands and what you can learn about building not only your company’s brand but your personal one as well.

  • What makes a great brand? Define • Discover • Deliver
  • Experiential marketing: directing the consumer experience
  • Brand visioning and ideation
  • Building a strategic brand framework
  • Building an authentic brand
  • What excellence means
  • Personifying your brand through your people
  • Building Your Brand Story: What consumers want to hear


Peggy Noe Stevens & Associates • 2506 Nutwood Drive • Louisville, Kentucky 40223 • (502) 338-6564 • Contact Us

Indianapolis Office • 207 South Meridian • Indianapolis, Indiana 46225 • (502) 338-6564 • Contact Us