Frictionless Relationships?

Add a Splash of Superfluidity In this day and age of super heroes, superstores and super stars, I’ve been reflecting on the concept of superfluidity. What is that?  Well, it is slightly cooled helium that becomes a liquid-like matter that is able to do things regular liquids can’t do. Things like dribbling through a non-porous … Continue Reading

One on One:

Meet Corky Taylor of Kentucky Peerless, Just Named One of “Top 20 Whiskies” by Whisky Advocate When Corky Taylor opened, or rather re-opened, Kentucky Peerless Distillery in downtown Louisville, he brought with him more than 120 years of distilling history and, needless to say, he’s hardly that old!  The TasteMaker (TM) sat down with him … Continue Reading

Six Personal Branding Tips to Take You Tastefully to the Top in 2018

Building a personal brand is much the same as planning for success. To be successful in both business and your personal life, you need to develop and maintain strong relationships. Here are six important points to think about as you build positive connections with co-workers, colleagues, clients and people who may sit on the same … Continue Reading

Do More Than Talk About Results. . .Produce Them

Experiential Image Case Study How do you build a second destination in the same state as the brand’s official heritage center, making sure that the two facilities complement each other, while each maintains its own distinct personality? That was the challenge given to Peggy Noe Stevens & Associates (PNSA) as brand superstar Jim Beam developed … Continue Reading

Make a Professional and Entertaining Speaker Part of Your Next Program

Presenting 2018 “Edutainment” Seminars by Peggy Noe Stevens Peggy Noe Stevens presents seminars, moderates panel discussions, conducts spirits tastings and generally entertains audiences all over the world. With these popular and new seminars for 2018, she can bring her knowledge, experience and energy to your next event: Professional Presence: A Four-Part Guide to Building Your … Continue Reading

Look Back, Push Forward:

Is It Confidence That Builds a Business? An international speaker, author, and certified image, etiquette and protocol expert, Peggy Noe Stevens has achieved significant success in the global arenas of hospitality, experiential marketing, leadership development and spirits brand building. She is the world’s first female Master Bourbon Taster and the founder of the Bourbon Women … Continue Reading

Do you know a Bourbon Woman?

Bourbon Women Association Spreads its Spirit Throughout the Country Before bourbon even began to boom, Bourbon Women Association (BWA) founder Peggy Noe Stevens looked around and noticed that this well-known and culturally driven product wasn’t being marketed to women and she knew that was a missed opportunity. That’s when she started BWA, the first female … Continue Reading

Peggy Noe Stevens on WHAS 11 Good Day Live TV Show

January 15, 2018 We’re told not to judge a book by its cover but don’t you? Click here to watch video.  

7 Questions With Author, Brand Expert, Bourbon Aficionado Peggy Noe Stevens

Insider Louisville – December 15, 2017 Peggy Noe Stevens has made bourbon her business — literally — and this month she celebrates 10 years of her image branding business Peggy Noe Stevens & Associates. Stevens and her dedicated staff have worked with distilleries all over the state and country — from Kentucky Peerless and Jeptha … Continue Reading

Celebrating 10 Years of Peggy Noe Stevens & Associates

NBHerard – Dec. 8, 2017 Noted TasteMaker and Entrepreneur, Peggy Noe Stevens, Reflects on 10 Years of Making Everything About Kentucky’s Bourbon Culture Her Business LOUISVILLE, KENTUCKY, USA, December 8, 2017 — When Peggy Noe Stevens launched her image branding business, Peggy Noe Stevens & Associates (PNSA) 10 years ago, she already had achieved nearly … Continue Reading


Peggy Noe Stevens & Associates • 2506 Nutwood Drive • Louisville, Kentucky 40223 • (502) 338-6564 • Contact Us

Indianapolis Office • 207 South Meridian • Indianapolis, Indiana 46225 • (502) 338-6564 • Contact Us