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Professional Presence: A Four-Part Guide to Building Your Personal Brand

If you hope to move up in the business world, Professional Presence can help. It delivers a step-by-step program to develop the social skills you need for career advancement. The four-part learning process focuses on business etiquette, personal brand development, professional presentation, and people skills. By following the exercises in the book, you can learn crucial behavioral strategies, from how to give a successful presentation to how to dress appropriately and align personal and professional goals. Imaginative pro scenarios offer powerful thought lessons for applying these skills.

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